GoHighLevel Marketing Operations Specialist

GoHighLevel Marketing Operations Specialist (GoHighLevel, CRM, Email Marketing & Social Media) – Remote

Full-Time | Remote | U.S. Business Hours (PST Preferred)

About the Role

We’re hiring a highly organized and execution-focused GoHighLevel Marketing Operations Specialist to support marketing execution, CRM workflows, content coordination, and operational support for a fast-growing business.

This is not a strategy-only role.

You’ll play a hands-on role managing:

• GoHighLevel workflows and automations
• Social media execution
• CRM and lead management
• Content coordination
• Email marketing campaigns
• Operational workflows and follow-through

If you thrive in:

• Fast-moving environments
• Structured operational systems
• Marketing execution
• CRM management
• Content coordination

this role is a strong fit.

What You’ll Own

Executive & Operational Coordination

• Manage:
• Scheduling
• Calendar coordination
• Operational workflows
• Maintain structured:
• Task tracking
• Project workflows
• Documentation systems
• Support leadership with day-to-day execution and coordination
• Identify workflow gaps and improve operational efficiency
• Maintain organized files, records, and communication systems

Marketing Execution & Social Media

• Create, schedule, and publish content across:
• LinkedIn
• Facebook
• Instagram
• Online communities
• Manage:
• Comments
• Direct messages
• Community engagement
• Track engagement metrics and maintain reporting dashboards
• Support ad campaign setup and marketing promotions
• Ensure consistent brand presence across channels

GoHighLevel CRM & Email Marketing

• Build and manage workflows inside GoHighLevel (GHL)
• Create and maintain:
• Automations
• Nurture sequences
• Email campaigns
• Follow-up workflows
• Maintain clean CRM records and organized pipeline tracking
• Ensure lead and customer communication happens on time
• Support outreach campaigns and funnel execution

Content Creation & Program Support

• Edit and produce:
• Short-form videos
• Marketing clips
• Social content
• Use tools such as:
• Canva
• Veed
• Opus Clips
• Similar editing platforms
• Organize and format:
• Guides
• Scripts
• Workbooks
• Program materials
• Maintain branding consistency across all assets

Program & Membership Operations

• Organize and maintain digital program materials
• Track member progress and communication workflows
• Support onboarding and participant coordination
• Troubleshoot minor platform and workflow issues
• Ensure smooth operational execution for memberships and programs

Research, Lead Generation & Digital Support

• Research Ideal Client Profiles (ICPs)
• Build prospect lists and outreach databases
• Support lead generation campaigns and outreach workflows
• Assist with:
• Website updates
• Account setup
• Reporting
• Operational research
• Compile reports and insights for leadership decision-making

Communication & Administrative Coordination

• Maintain professional written communication with:
• Leads
• Clients
• Participants
• Internal teams
• Manage inbox priorities and follow-up communication
• Ensure shared documentation and workflows remain organized
• Support operational reliability across the business

Requirements

Core Requirements

• Experience in:
• Executive assistance
• Marketing coordination
• Operations support
• Virtual assistance
• Marketing operations
• Hands-on experience with:
• GoHighLevel (GHL)
• CRM systems
• Marketing automations
• Strong proficiency with:
• Google Workspace
• Google Sheets
• Google Calendar
• Google Drive
• Experience with:
• LinkedIn
• Facebook
• Instagram
• Canva
• Veed
• Opus Clips
• Short-form content tools
• Strong written English communication skills
• Highly organized with strong multitasking ability
• Ability to work independently with minimal supervision
• Comfortable working remotely during PST business hours

Nice to Have

• Experience supporting:
• Founders
• Coaches
• Entrepreneurial businesses
• Experience with:
• Community management
• Membership programs
• Marketing automation workflows
• Funnels
• Lead nurturing systems
• Familiarity with:
• Slack
• ClickUp
• Notion
• Airtable
• HubSpot

What Makes You a Strong Fit

• Highly execution-oriented and reliable
• Naturally create structure and organization
• Communicate clearly and professionally
• Proactively solve operational issues
• Detail-oriented and process-driven
• Enjoy balancing:
• Marketing
• Operations
• Coordination
• Content management
• Thrive in startup-style environments where priorities move quickly

What a Typical Day Looks Like

• Schedule and publish social media content
• Manage GoHighLevel workflows and email campaigns
• Respond to DMs and participant inquiries
• Coordinate operational and administrative tasks
• Update CRM pipelines and contact records
• Edit short-form marketing content
• Support onboarding and membership communication
• Conduct lead research and organize outreach data

In short: You help keep marketing systems, CRM workflows, communication, and operational execution running smoothly every day.

What Success Looks Like

• Consistent and timely content publishing
• Clean and organized CRM workflows
• Strong engagement and responsive communication
• Zero missed follow-ups or workflow gaps
• Well-maintained digital assets and program materials
• Reliable, high-quality operational execution

Why This Role Stands Out

• Work directly with leadership in a high-impact operational role
• Strong exposure to:
• Marketing systems
• Automation
• CRM workflows
• Operational coordination
• Opportunity to grow into:
• Marketing Operations
• CRM Management
• Operations Leadership
• Marketing Coordination
• Fast-paced remote environment with strong ownership
• Exposure to modern marketing and automation systems

Interview Process

• Initial Screening Call
• Marketing & Operations Interview
• Practical Task (Workflow or Content Exercise)
• Final Interview
• Offer & Onboarding

Apply Now

If you:

• Love organization and operational execution
• Enjoy managing marketing systems and workflows
• Are experienced with GoHighLevel and CRM automation
• Thrive balancing content, communication, and coordination

this role is a strong fit for you.