Marketing & Lead Generation Specialist (ZR_25860_JOB)

This is an exciting opportunity to be at the heart of business growth and development, working with industry-leading tools like HubSpot CRM to drive lead generation success. You’ll play a crucial role in identifying and connecting with key decision-makers in marketing and design departments across target companies. This position offers the perfect blend of research, data management, and strategic marketing support, with opportunities to expand into SEO and Google Ads management as your skills and the business grow. You’ll have direct impact on business outcomes while developing valuable expertise in digital marketing and customer relationship management.

• Research and identify high-potential target companies for business development initiatives
  
• Locate and gather comprehensive contact information for marketing and design department professionals
  
• Efficiently input and organize lead data into HubSpot CRM system with attention to detail
  
• Create and maintain effective email marketing funnels to nurture prospects
  
• Monitor and track lead generation metrics and pipeline progress
  
• Support ongoing lead nurturing campaigns and follow-up sequences
  
• Collaborate directly with business owner on strategy and optimization
  
• Potential to expand into SEO optimization and Google Ads campaign management based on skills and interest
  

• Proven experience with CRM systems, with HubSpot experience strongly preferred
  
• Strong research abilities and exceptional attention to detail
  
• Solid understanding of lead generation processes and best practices
  
• Excellent organizational skills and ability to manage multiple tasks efficiently
  
• Basic knowledge of email marketing concepts and strategies
  
• Self-motivated with ability to work independently in a remote environment
  
• Strong communication skills for direct collaboration with business owner
  
• Bonus qualifications: Experience with SEO techniques and Google Ads management
  
• Reliable internet connection and professional home office setup