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Senior Salesforce Marketing Cloud Consultant

Productiv Team
2 days ago
Full-time
Remote
CRM Management
About the role:
A Senior Salesforce Marketing Cloud Consultant is able to work independently and both document and craft solutions with limited support from development team members. The Senior Consultant is a creative problem solver with a hunger for ever-deepening knowledge and expertise in their topical area. They are self-starters and self-educators recognizing any gaps in their skills and filling those.

Responsibilities:
  • Provide business analysis consulting services for enterprise Marketing Cloud projects spanning multiple phases and multiple platforms,
  • Work with development team members to craft innovative and potentially complex, cutting edge Marketing Cloud solutions to address functional gaps,
  • Design, build, and optimize customer journeys, automations, and email/SMS/push campaigns within Marketing Cloud,
  • Serve as a mentor and advisor to other consultant team members,
  • Provide insights and recommendations to company leadership,
  • Coordinate and communicate with external, client resources effectively and professionally,
  • Maintain project methodologies and procedures for projects, platforms, features, teams, divisions, and relevant company-wide processes,
  • Understand data requirements and coordinate with data analysts for Marketing Cloud data extensions, segmentation, and integration needs,
  • Work in tandem with project managers and development teams to ensure on-time, on-budget work products.
Required Qualifications:
  • At least 5+ years of business analysis experience with a consulting or professional services firm (or other large enterprises),
  • At least 3+ years of business analysis experience for technology or technology services implementation projects,
  • At least 2 years of independently leading business requirements gathering and analysis of implementation projects for related technologies,
  • Demonstrated successful solution crafting,
  • Salesforce implementation or administration experience,
  • Hands-on experience with Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Contact Builder/Data Extensions).
Preferred:
  • 1+ years of business analysis experience working in the non-profit or association industry
  • Other experience on AMS or CRM such as NetForum, Personify, Aptify, Impexium, MS Dynamics, etc.,
  • Experience administering or heavily using Fonteva, Nimble AMS or other Salesforce solutions for non-profit organizations,
  • Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Administrator, Marketing Cloud Email Specialist, Marketing Cloud Consultant),
  • Experience with AMPscript, SQL, or SSJS for Marketing Cloud personalization and scripting,
  • Experience integrating Marketing Cloud with Sales/Service Cloud (Marketing Cloud Connect) or other third-party platforms,
  • Finance and accounting or implementation of technology platforms for these.

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