Lead Generation Specialist

📍 Location: 100% Remote (Philippines-based)

⏰ Schedule: Full-time | US Business Hours

💼 Role Type: Independent Contractor

💸 Rate: Approximately ₱645 per hour (depending on experience)

About The Role

We’re hiring a Lead Generation Specialist to support a growing US-based organization with global commercial operations.

This role sits at the intersection of marketing and sales – ensuring inbound leads, campaign responses, and event contacts are captured, validated, and routed accurately inside Salesforce. You’ll play a key role in keeping the sales pipeline organized and moving by ensuring no lead is missed, delayed, or duplicated.

If you’re systems-driven, detail-oriented, and responsive – this role is for you.

What You’ll Do

Lead Intake & Qualification

• Monitor inbound leads from web forms, email, campaigns, and trade shows.
• Validate new vs. existing records in Salesforce before creating entries.
• Route qualified leads to the appropriate sales representatives.
• Follow up on incomplete submissions or missing data.
• Escalate urgent or high-priority opportunities.
• Ensure no leads remain unworked beyond defined timelines.

Trade Show & Event Lead Processing

• Upload event and trade show contacts into Salesforce.
• Clean, standardize, and validate contact information.
• Assign leads within 24 hours post-event.
• Track follow-up status and conversions.

Salesforce (SFDC) & CRM Management

• Create, update, and maintain accurate lead records in Salesforce.
• Associate leads to campaigns and ensure correct source attribution.
• Maintain required fields and accurate lead status progression.
• Identify duplicates and follow deduplication procedures.
• Perform basic reporting, list building, and data exports.
• Partner with the Salesforce Administrator to resolve routing or workflow issues.
• Maintain CRM hygiene and escalate recurring system issues.

Prospecting & Research Support

• Research target accounts using ZoomInfo and LinkedIn Sales Navigator.
• Support outbound and account-based marketing initiatives.
• Assist with segmentation and list building for sales campaigns.

About You

• Legally eligible to work in the Philippines as an Independent Contractor
• Strong written English communication skills.
• Owns a reliable laptop/computer with stable, high-speed internet.
• Strong working knowledge of Salesforce (SFDC), especially lead management
• Experience maintaining CRM data accuracy and hygiene
• Highly organized and detail-oriented
• Able to manage multiple tasks and priorities
• Reliable, responsive, and accountable
• Comfortable working independently in a remote environment

Bonus Points For

• Experience in lead generation, sales support, or marketing operations
• Familiarity with B2B commercial environments
• Experience processing trade show/event leads
• Hands-on experience with ZoomInfo or LinkedIn Sales Navigator
• Understanding of structured sales qualification frameworks